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Podcasting to Promote Your Business
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Non-Member Price$10.00
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Podcasting to Promote Your Business

Podcasts are extremely popular, with millions of people listening to shows every week. This presents a new way to promote your writing, ideas and brand—and find novel sources of revenue. In this webinar, four writers who also became podcasters will share their secrets to developing, launching and maintaining successful podcasts and answer all of your burning questions. Bring along your idea for your own podcast to ask for advice.

Ruthie Bowles is the host of The Defiant Business Podcast. She is a brand and marketing strategist who helps her clients go from uncovering their authentic brand voice to attracting clients through magnetic marketing. Owner of Defy The Status Quo, she helps soul-driven entrepreneurs at all stages of their brand development journey. Ruthie is also married and a mom to four human kids, three goats, seven ducks, and 12 chickens. She served in the U.S. Army as a translator and intelligence professional for over eight years. Ruthie loves reading, painting, playing on her guitar, and new experiences. 

Jennifer L.W. Fink is the creator of, co-host of the podcast ON BOYS: Real Talk about Parenting, Teaching & Reaching Tomorrow’s Men, and author of The First Time Mom’s Guide to Raising Boys. She’s a longtime ASJA member and mother of four sons.

Cindy Kuzma is a Chicago-based freelance writer, author, and podcaster who focuses on health, fitness, and endurance sports. She’s the co-host of The Injured Athletes Club podcast; co-author of Rebound: Train Your Mind to Bounce Back Stronger from Sports Injuries; and frequently contributes to Runner’s World, Women’s RunningSELF, and other outlets.

Melanie Padgett Powers is the owner of MelEdits. She is a Washington, D.C.-based freelance writer, managing editor and copy editor/proofreader, primarily working with membership associations and health care organizations. Melanie is the creator and host of the Deliberate Freelancer podcast, which focuses on the business side of freelancing. Learn more at and connect with her on Twitter @MelEdits.